[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: Side.]
Top producing agents, teams and independent brokers partner with Side to take full ownership of their own brand and business without the headache of running a brokerage. A brokerage as a marketing, technology, legal and administration service that markets exclusively boutique brands, the firm works with agents to “predictably grow” their business and improve sales productivity.
What do we like?: They give agents the brand ownership and control they want and consumers the local expertise they want. It’s clear that Side’s philosophy strikes a chord as they continue to draw top performers.