There are many reasons why you might need a real estate CRM, but we’ve outlined the Top 10 that apply to most agents:
1. Capture leads
You generate dozens of new leads every day, but you don’t have to spend hours manually entering all their information into your phone, email, or Excel spreadsheet. A good real estate CRM like IXACT contact person will automatically capture your leads and place them in your database, saving you a lot of time and preventing anyone from falling through the cracks.
Once your leads are captured, they won’t do much for you if you don’t nurture them! A great real estate CRM helps you assign lead nurture campaigns and add new contacts to your monthly e-newsletter. With IXACT Contact, all of the above can be automated to save you even more time and convert more leads into customers. In addition, IXACT Contact offers 9 different pre-written leadnurture campaigns so you don’t have to start all over again.
3. Stay connected Call reminders
Every contact in your database needs the occasional touch, but remembering when, where and what can be difficult if you have a busy schedule. A real estate CRM like IXACT Contact helps you stay organized and in touch with automated call reminders to stay in touch. You can massively assign contact call reminders to entire groups, and the type and frequency vary according to the group. You will never forget to call that important customer of the past.
4. Birthday and Moving Reminders
Everyone loves to be remembered on days that are special to them, and as a broker this builds goodwill with the previous client. That helps with retention and getting referrals. Birthdays and moving anniversaries are the two special dates that make the most sense for you to acknowledge. How do you keep track of all those things? You guessed it, with a real estate CRM. A solution like IXACT contact person helps you remember these dates by automatically creating reminders for you in your calendar. So you can stop stressing about missing out on those opportunities and start enjoying how great you look to your contacts.
5. An e-newsletter
Oh yes, a real estate CRM can help you with marketing too! At least, someone like IXACT Contact can do that. Save yourself the frustration of coming up with new topics, writing compelling articles, and designing an email that looks great every month. Instead, use IXACT Contact’s automated e-newsletter which gives you 3 fresh articles every month. You will do excellent content marketing without even thinking about it. Isn’t that a relief?
6. Social Media Marketing
If you’re tired of spending hours finding great content to share on your social media — or spending hundreds of dollars to pay an assistant to do it — you need to turn to your CRM for help. A good real estate CRM is like having a virtual assistant, and that can include social media marketing! IXACT Contact offers social stream, a solution that allows you to select the topics your followers are interested in from top publications such as Better Homes & Gardens or the New York Times. Then you can schedule those articles to go out automatically up to 3 times a day, 7 days a week. We call that a game changer.
Building a brand new website can be overwhelming. Paying for various software services can get expensive. Solve both problems with a great real estate CRM like IXACT Contact. That’s right, IXACT Contact offers agent websites as part of your monthly subscription, and they come with 16 pages already built. So you have a foundation to start with and spend only a small portion of your time customizing and personalizing. And by linking back to Reason 1, our websites provide automated lead registration directly into your IXACT Contact database.
As a real estate agent you are not always at your desk. You spend most of your time in the field and updating an Excel spreadsheet on your phone is not a fun task. Searching through old emails on your phone to find customer notes isn’t either. A real estate CRM can solve both problems. A good CRM such as IXACT Contact offers a: Mobile phone application that lets you look up contact information, enter new tasks or appointments, and more, wherever you are. This in turn helps you stay more organized because you don’t wait to get these important tasks done until they can be forgotten later. You get peace of mind and the freedom to be wherever you want.
9. Working on a team
If you work in a real estate team, a CRM is an essential tool for keeping everyone organized and on track. A system like IXACT contact person you can easily share contacts, appointments or tasks. The team leader will also be able to monitor the activity and distribute the work more evenly. Your team will run smoothly and will be a great success.
10. Goal Setting
You have goals for yourself as a broker and your broker CRM can really help you set and track them. IXACT Contact offers a simple Set Goals Wizard where you enter your various goals for the year, from gross income to the number of new contacts added to your database. Then you can see what you need to achieve each week and whether you are on the right track to achieve your goals. You’ll get tangible feedback to help you correct course if needed, or celebrate your great achievements.
If even one of these ten reasons to use a real estate CRM appeals to you, it’s time to start with one. You will find that you also benefit from all the other features of a great CRM. IXACT Contact will cover all of the above, giving you more time, confidence and success. start you FREE 5 week trial of IXACT Contact now.